Journal

Journal

Journal

Journal

Journal

Inspiration for ‹Branding minds›

Inspiration for ‹Branding minds›

Inspiration for ‹Branding minds›

Inspiration for ‹Branding minds›

Inspiration for ‹Branding minds›

Building a brand takes more than a taste for bold graphics, smooth interactions, good strategy and the channels to reach an audience. What is truly relevant for my brand and how do I make better decisions?
As a designer with a ‹storytelling heart›, ‹artisanal hands› and a ‹branding mind›, I share my view on current trends in branding, communication and design.

Building a brand takes more than a taste for bold graphics, smooth interactions, good strategy and the channels to reach an audience. What is truly relevant for my brand and how do I make better decisions?
As a designer with a ‹storytelling heart›, ‹artisanal hands› and a ‹branding mind›, I share my view on current trends in branding, communication and design.

Building a brand takes more than a taste for bold graphics, smooth interactions, good strategy and the channels to reach an audience. What is truly relevant for my brand and how do I make better decisions?
As a designer with a ‹storytelling heart›, ‹artisanal hands› and a ‹branding mind›, I share my view on current trends in branding, communication and design.

Building a brand takes more than a taste for bold graphics, smooth interactions, good strategy and the channels to reach an audience. What is truly relevant for my brand and how do I make better decisions?
As a designer with a ‹storytelling heart›, ‹artisanal hands› and a ‹branding mind›, I share my view on current trends in branding, communication and design.

Building a brand takes more than a taste for bold graphics, smooth interactions, good strategy and the channels to reach an audience.
What is truly relevant for my brand and how do I make better decisions?
As a designer with a ‹storytelling heart›, ‹artisanal hands› and a ‹branding mind›, I share my view on current trends in branding, communication and design.

Wall with statements about humans and technology

The Future is Human – Trends for the 2020ies

These days, in the dawn of a new decade, trend reports outline possible futures and scenarios for every industry. The Dutch trend researcher Li Edelkoort outlines the relevant trends in the fashion and lifestyle industries. ...
Brand environment as a live experience

Five Key Factors for Live Events as Brand Experiences

Based on my impressions and experiences visiting Milan Design Week, this year, I review current tendencies. Further, I will point out relevant key factors for creating an event in the context of a bigger public ...
Branded environments at Milan Design Week

The Milan Design Week as a Platform for Branding

In our current ‘age of attention’, brands are facing the challenge of increasingly fragmented communication channels and formats. Therefore, live events present an opportunity to create memorable experiences for visitors and so to enhance brand ...
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Let's talk: +41 76 712 67 47
Let's talk: +41 76 712 67 47
Let's talk: +41 76 712 67 47
Let's talk: +41 76 712 67 47
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Impressum
Privacy Policy
© Copyright 2022 by Ilona Schweizer. All Rights Reserved.
Impressum
Privacy Policy
© Copyright 2019 by Ilona Schweizer. All Rights Reserved.
Impressum
Privacy Policy
© Copyright 2019 by Ilona Schweizer. All Rights Reserved.
Impressum
Privacy Policy
© Copyright 2019 by Ilona Schweizer. All Rights Reserved.
Impressum
Privacy Policy
© Copyright 2019 by Ilona Schweizer.
All Rights Reserved.